For the most part, the theme that salespeople have for me if I ask them about colors to wear is, “you look good in orange.” (This happened when I went to Maurice’s to buy some new clothes back in ’07) They’ve also steered me toward some blues and greens, and even browns. But orange was the big theme of the day for me. Now, while I can wear some warm colors, for me they have to have a cool bent and be clear. I don’t do well with warm colors that are truly warm and/or muted, and I fear that salespeople will tell me I look good in the colors that I feel like a zombie in.

Your comment is interesting in many ways.

I live in a tiny town too, but there was a shop here that thrived because the owner had the foresight to shop with knowledge of her client in mind. She’d line up 6 outfits for 1 woman, and sell at least 4 of them.

Once you’re beyond Abercrombie, and the huge department stores are too impersonal, for busy, professional women, she was a gift. Women will gladly spend money for this service and yet so many retailers resist with all they have. I don’t want to drive for an hour for a hit-and-miss shopping experience unless I have no option. I guess the pressure to adapt will have to come from the consumer.

I wonder what the theme of the salespeople’s advice to you is? I certainly find that they’ll tell you that everything suits you – so I end up buying nothing – but I don’t have a common denominator to the message otherwise, like “you should wear red” or ” you need darker lipstick” or whatever.

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And even more unfortunate, I know what I look good in, but salespeople where I live try to tell me otherwise if I even bother to ask. Still, thank you so much for this!

It is easy to think of something different as either useless or a threat. It’s almost reactionary to do so unless you’re careful.

Would I be wrong to say women do this more often than men? That our fear of making a bad decision prevents us from making any decision at all, or stalling till we assess every possible related fact, and ask everyone we know what they think. I’m sure that ire will rain down on me for having said that, but this is so win-win that I’m amazed at the closed doors. The risk is almost nil, the expense is negligible, and the prestige and profit potential are significant.

One little battle at a time…

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As a consumer, I would be THRILLED to walk into a store and to be able to get informed opinions of sales people. All to often I have walked into a store and have been pressured into purchasing items that some over-zealous (presumable well meaning?) sales associate tried to convince me was flattering, but actually wasn’t and that I never wore more than once. As if choosing clothing colours and makeup colours under bad store lighting wasn’t difficult enough. Being informed myself, or getting someone else;s opinion (who knows a thing or two about colour) would absolutely make my life easier. I hope that more stores catch on to what an great (and profitable) idea adding PCA to their business would be.

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